03 May

Marketing strategies

I received this illustrative lesson on marketing strategies in the form of a chain mail. I do not claim copyright - A Professor at one of the IIM's ( INDIA ) was explaining marketing concepts to the Students: - 1. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" - That's Direct Marketing 2. You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says: "He's very rich. Marry [Read more ...]